Our client, a reputable and well-known brand in their market are currently looking for a curious and high performing Analytics & Conversion Manager to join this innovative and technically talented team of digital professionals. You will be accountable for managing digital analytics to improve search engine optimisation (SRO) and drive site improvements through Conversion Rate Optimisation testing. You will be the go-to for all things relating to digital activity as well as managing external relationships with agencies.
Your day to day responsibilities will include;
Responsible for improving Search Engine Optimisation and Conversion Rate Optimisation testing for the business
Provide actionable data-informed insights for all clients and stakeholders
Effectively analyse data in order to identify trends or patterns
Bring a strategic approach to data analytics and the wider business and be able to use data to tell a story to a non-technical audience
Responsible for tag management and analytics platforms and ensuring the accuracy of data analytics
To be successful for this position you will ideally possess the following skills;
3 + years' experience within Digital & Web Analytics gained from client side ideally from Retail, Financial Services, Banking or Telco
A superior understanding SEO, CRO and Website Analytics
Tertiary qualifications in a relevant discipline
Technical experience in using Salesforce, Adobe and Google platforms (AEM, Adobe Campaign, Adobe Target. Google Optimise, Google Tag Manager, Google 360, Google Adwords
Demonstrable experience creating actionable data driven insights for digital
Ability to understand, communicate and influence stakeholders
Experience working in a fast moving, high performing environment
Ability to observe and interpret customer behaviour through data and understand the customer journey
Excellent stakeholder management experience both internally and with external agency partners
This is an exciting opportunity to influence business digital strategies, work with a progressive organisation and to deliver insights accompanied with commercially sharp and contextual commentary.
Please apply on-line or for more information please contact Sophie Monaghan at Oceans Group on 0435 790 703 or please email me on sophiem@oceansgroup.com.au
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